Along with the figures for the fourth quarter of 2022, Canon also presented its results for the entire past year. The printer division still has the largest share with an annual turnover of around 16 billion euros, but the “Imaging” department, which also includes cameras, follows in second place.
It came to 5.7 billion euros in sales, slightly below previous forecasts. With 2.86 million system cameras sold, sales increased only slightly compared to 2.74 million devices in 2021, but: Profit before tax grew by 63 percent compared to the previous year. Canon expressly attributes this to an “improved product mix” in its announcements and calls the new mirrorless APS-C cameras of the EOS R series successful in its presentations. In total, Canon even sold 5.85 million cameras in 2022, but this includes network cameras.
New APS-C cameras confirmed
The previous production and delivery problems seem to have been overcome, for 2023 Canon expects slightly increasing quantities and sales at the level of 2023. Here, too, new APS-C cameras are mentioned without specific model numbers, so far there have been rumors about one possible EOS R50 as successor to the EOS M50 II.
The surprising boom of 2020, when many people renewed their photo equipment in the first winter of the pandemic, does not seem to be able to continue. That was also the case in 2021 due to material shortages and disrupted supply chains, Canon literally mentions China’s zero-Covid strategy here. Without naming specific numbers, Canon also attributes its success in the imaging division to growth in professional film cameras and lenses. There is at least one specific indication for the latter: there are now 33 EF lenses.
After the presentation of the annual reports, Canon’s shares briefly lost around two percent on the stock exchanges because the forecasts of both the company and those of the market observers were just missed.
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